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How Social Media Marketing Can Be Vital to Your Business

Social Media in Moments of Tragedy April 15, 2013

Filed under: Social Media in the News — JaymeJK @ 7:39 pm
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Though many were killed or injured when the bombs exploded at the Boston Marathon this afternoon, many more people may have been injured had it not been for social media.

Safety organizations (@NEIncidents) and the Boston Police Department (@Boston_Police) lit the social media fire warning citizens of the danger and asking witnesses to send more information. Ordinary citizens answered the call and took to Facebook and Twitter to warn their friends to steer clear of the scene and rally support for the victims.

This critical information could not possibly have been shared on such a large scale had it not been for the extensive presence of social media in today’s world.

Read the full article:
How the Boston Marathon tragedy revealed the best side of social media.

While this blog may not be designed to discuss the role of social media in combating terrorism or consoling victims of tragedy, it is still worth noting how social media has evolved as an information-sharing outlet that could potentially save lives.

Our prayers go out to the victims and their families in this time of tragedy and grief. God bless.

“O Lord, I am torn up with grief. I know you are there, but I cannot see past my sorrow and tears. Be with me, Lord… guide me through these dark days and bring your light to my life, so that I may see your goodness, even in my mourning.”

Maureen Pratt





Why Social Media? December 11, 2012

Filed under: Uncategorized — JaymeJK @ 5:52 am
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Today, I found a video on YouTube detailing facts and statistics concerning social media use in regards to business. The statistics show a rapid increase in consumer reliance on information obtained on the Internet and social media, in particular. More people are relying on consumer-generated information and a company’s online presence to make decisions about what products and services are best. This shows how important a social media presence is to businesses, regardless of size.

The video asks an important question for businesses: Will consumers find you, or your competition first? If you want customers to find you, you have to make yourself easy to find. Social media is an inexpensive and relatively easy way to do that.


Jayme Keefer

Public Relations | Social Media | Strategic Communication

Liking What You Do

How Social Media Marketing Can Be Vital to Your Business

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